Sekou White
About Sekou White
Sekou White serves as the VP of Global Brand Marketing at Turing, where he leads the strategic direction of the company's brand identity. He has extensive experience in marketing roles at major companies such as IBM, Meta, and Microsoft, and has also contributed to academia as an adjunct professor in marketing.
Current Role at Turing
Sekou White serves as the VP of Global Brand Marketing at Turing, a position he has held since 2022. In this role, he leads the strategic direction and execution of Turing's brand vision, voice, and identity. His responsibilities include creating and implementing marketing campaigns that align with the company's mission and values. He focuses on enhancing brand awareness and engagement through innovative marketing strategies.
Previous Experience in Marketing
Before joining Turing, Sekou White held several key marketing positions. He worked at IBM as Director of Developer Marketing from 2019 to 2021, and at Meta as Developer Marketing Manager from 2017 to 2019. His experience also includes roles at CBS Local Digital Media and Activision, where he contributed to product marketing and brand management. His diverse background in marketing spans various industries, enhancing his expertise in brand strategy.
Education and Expertise
Sekou White holds a Bachelor of Arts in Economics from Boston University and an MBA in Business Administration and Management with a focus on Marketing from NYU Stern School of Business. His educational background has equipped him with a strong foundation in marketing principles and strategies. He has developed a strong expertise in experiential marketing, focusing on creating immersive customer experiences, and storytelling to craft impactful campaigns.
Teaching Experience
In addition to his marketing roles, Sekou White has been involved in academia as an Adjunct Professor of Marketing at NYU School of Professional Studies since 2016. He previously held a similar position at Monroe College from 2013 to 2015. Through these roles, he shares his industry knowledge and practical experience with students, contributing to their understanding of marketing concepts and strategies.
Achievements in Product Launches
Throughout his career, Sekou White has successfully launched and promoted products and services that have reached millions of customers worldwide. His work includes significant contributions to the marketing of video games and mobile applications. He has been involved in creating campaigns that showcase the value proposition, culture, and mission of the companies he has worked for, demonstrating his ability to connect products with target audiences.