Sofia Idoyaga
About Sofia Idoyaga
Sofia Idoyaga is a Communications Manager specializing in Talent Acquisition at Turing, where she leads communication initiatives to boost developer engagement. She has a diverse background in marketing and event planning, with experience at various organizations including SIR SRL, Puppis, and Accenture.
Current Role at Turing
Sofia Idoyaga currently serves as the Communications Manager for Talent Acquisition at Turing, a position she has held since 2023. In this role, she leads a team focused on scaling communication experiments and automating campaigns to enhance developer engagement. Her responsibilities involve strategic planning and execution of communication initiatives aimed at attracting top talent to the organization.
Previous Experience at Turing
Prior to her current role, Sofia worked at Turing as a Sr. Communications & Event Planning Specialist in Developer Relations and Experience from 2022 to 2023. She also served as an Event Planner for the Community from 2021 to 2022. Her tenure at Turing has involved various aspects of communications and event planning, contributing to the company's community engagement efforts.
Educational Background
Sofia Idoyaga has a strong educational foundation in business and marketing. She earned a Bachelor of Business Administration in Marketing and Corporate Relations from the University of Mississippi, where she studied from 2014 to 2018. She is currently pursuing a Master's degree in Strategic Management of Digital Marketing and Online Business at the University of Buenos Aires, which she began in 2021 and is expected to complete in 2023.
Professional Experience in Marketing
Sofia has accumulated extensive marketing experience through various roles. She worked as a Senior Marketing Analyst at Puppis 'Las Mascotas Primero' from 2019 to 2020 and as a Marketing Analyst from 2018 to 2019. Additionally, she served as an Event Management PMO at Accenture from 2020 to 2021. Her background includes skills in social media and copywriting, enhancing her strategic marketing capabilities.
Athletic and Language Skills
Sofia was a former student-athlete who balanced a full academic course load while competing on the University of Mississippi Women’s Golf Team. She is fluent in both Spanish and English, which supports her ability to communicate effectively in diverse environments, an asset in her roles within international organizations.