Alejandro Murillo
About Alejandro Murillo
Alejandro Murillo is a content marketer with extensive experience in social media and content creation. He has worked at Turnitin since 2019 and has held various roles in marketing and communications throughout his career.
Work at Turnitin
Alejandro Murillo has been employed at Turnitin as a Content Marketer since 2019. In this role, he manages both organic and paid social media campaigns specifically for the Latin America region. His responsibilities include creating and editing blog content, overseeing email marketing and newsletter strategies, and developing landing pages. Additionally, he handles various copywriting tasks to enhance Turnitin's online presence and engagement.
Education and Expertise
Alejandro Murillo holds a Bachelor of Arts in Media from Universidad Autónoma de Nuevo León, where he studied from 2003 to 2008. He furthered his education with a Certificate in Corrección y Estilo en Español from Universitat Autònoma de Barcelona in 2015. Additionally, he completed a Certificate in Content Strategy for Professionals at Northwestern University in the same year. He also obtained a Diplomado en Creación Literaria from Consejo de las Artes de Nuevo León in 2014 and studied English at The University of Memphis in 2009.
Background
Before joining Turnitin, Alejandro Murillo worked at Tecnológico de Monterrey as a Social Media and Analytics Leader from 2017 to 2019. He also served as Coeditor Web at Grupo Reforma for seven years, from 2010 to 2017. His experience spans various aspects of content marketing, social media management, and analytics, contributing to his current role in the education technology sector.
Professional Skills
Alejandro Murillo possesses a diverse skill set in content marketing, social media management, and analytics. His expertise includes managing social media campaigns, creating and editing digital content, and developing marketing strategies. He is proficient in copywriting and has experience in email marketing and newsletter management, which are essential for driving engagement and brand awareness in the digital landscape.