Peter Kerr
About Peter Kerr
Peter Kerr is the Principal Product Writer at Turnitin UK Ltd., where he has worked since 2020. He has a background in Creative Writing and Computer Forensics from Northumbria University and has extensive experience in UX writing, focusing on user experience and accessibility.
Work at Turnitin
Peter Kerr has been with Turnitin UK Ltd. since 2020, currently holding the position of Principal Product Writer. In this role, he collaborates closely with design colleagues to ensure a cohesive user experience through word-forward design. His responsibilities include exploring the Tone of Voice for all products, which is essential for maintaining brand consistency and user engagement. Prior to his current position, he worked as a Product Writer at Turnitin from 2014 to 2019, contributing to the development of user-centric content and enhancing the overall product experience.
Education and Expertise
Peter Kerr studied at Northumbria University, where he earned a Master's degree in Creative Writing from 2010 to 2012. He also completed a Bachelor of Science with Honours in Computer Forensics from 2006 to 2010 at the same institution. His educational background equips him with a unique blend of creative and technical skills, which he applies to his work in product writing and user experience. His expertise includes applying accessible and inclusive principles to UX writing, impacting over 165 million users annually.
Background
Before joining Turnitin, Peter Kerr gained diverse experience in various roles. He worked as a Placement Student at Nissan Motor Manufacturing UK for five months in 2008-2009. He also served as a Freelance Data Delivery Executive at The Test Factory from 2010 to 2014, where he developed skills in data management and delivery. Additionally, he contributed as a writer for MMORPG.com from 2011 to 2012, which provided him with insights into the gaming industry and content creation.
Professional Experience
Peter Kerr has accumulated extensive professional experience in product writing and user experience design. His tenure at Turnitin spans over nine years, including five years as a Product Writer before advancing to Principal Product Writer. His work emphasizes the importance of user-centered content, ensuring that the language used in products resonates with users. His previous roles in different sectors, including automotive and gaming, have contributed to his versatile writing skills and understanding of diverse audiences.