Lori Wall

Lori Wall

Director, Customer Experience And Website @ U Beauty

About Lori Wall

Lori Wall is the Director of Customer Experience and Website at U BEAUTY, a position she has held since 2019. She previously worked at the Investment Company Institute and HSN, where she held roles in media relations and on-air presentation, respectively.

Current Role at U Beauty

Lori Wall serves as the Director of Customer Experience and Website at U Beauty, a position she has held since 2019. In this role, she is responsible for enhancing customer interactions and overseeing the website's functionality and design. Her focus is on creating a seamless online experience for users, ensuring that the brand's digital presence aligns with customer expectations and needs.

Previous Experience at HSN

Before joining U Beauty, Lori Wall worked at HSN, also known as the Home Shopping Network, from 1997 to 2002. As the Director of On-Air Presentation, she managed the visual and presentation aspects of live broadcasts. Her role involved collaborating with various teams to ensure that products were showcased effectively to enhance viewer engagement and sales.

Experience at Investment Company Institute

Lori Wall's career includes a position at the Investment Company Institute, where she worked as Manager of Media Relations from 1995 to 1997. In this role, she was responsible for managing communications and media outreach, helping to shape the organization's public image and engage with stakeholders in the financial sector.

Education in Broadcast Journalism

Lori Wall earned her Bachelor of Journalism degree from the University of Missouri-Columbia, where she studied Broadcast Journalism from 1989 to 1993. This educational background provided her with foundational skills in media, communication, and storytelling, which she has applied throughout her professional career.

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