Yuris Ivonne De Puy Castillo
About Yuris Ivonne De Puy Castillo
Yuris Ivonne De Puy Castillo serves as the Senior Business Development professional for Central America at UBITS, where she focuses on strategic alliances and innovative e-learning solutions to enhance business growth. With a background in account management and a degree in Business Administration, she has extensive experience in optimizing training investments and developing market strategies.
Work at UBITS
Yuris Ivonne De Puy Castillo has been serving as the Senior Business Development Centroamérica at UBITS since 2021. In this role, she develops and implements strategic alliances aimed at enhancing business growth in the Central American region. Her responsibilities include optimizing training investments for companies by addressing challenges such as limited time, economic resources, and high staff turnover. She focuses on creating and launching innovative e-learning strategies to improve training efficiency for companies in Latin America.
Previous Work Experience
Prior to her current role at UBITS, Yuris worked at Grupo MSAC as an Account Manager for Large and Multinational Accounts for a brief period in 2021. She also held positions at Banistmo as an Account Executive from 2010 to 2013, and at BAC|Credomatic as a Corporate Account Executive from 2013 to 2015. Additionally, she served as the Regional Key Account Manager at Estascontratado.com from 2016 to 2020. These roles contributed to her expertise in business development and account management.
Education and Expertise
Yuris Ivonne De Puy Castillo studied at Universidad Americana, where she pursued a degree in Business Administration with a focus on Sales Management. She completed her studies from 2018 to 2022, earning a Licenciatura en Administración de Empresas con Gerencia en Ventas. Her educational background supports her professional expertise in developing market strategies and optimizing business growth.
Market Analysis and Strategy Development
In her professional capacity, Yuris analyzes both internal and external market results to devise impactful market strategies. Her analytical skills enable her to identify opportunities and challenges within the market, allowing her to create effective strategies that support business objectives. She leads external communication campaigns to enhance company visibility and engagement, further contributing to her role in business development.