Ivan Tognini

Ivan Tognini

Marketing Business Manager @ UBS

About Ivan Tognini

Ivan Tognini is a Marketing Business Manager at UBS, where he has worked since 2015, following a previous role as Projektleiter Marketing Region Zürich from 2005 to 2009. He holds multiple degrees and certificates in business and marketing, and he advocates for the responsible use of technology to address global challenges.

Work at UBS

Ivan Tognini has held various positions at UBS since 2005. He worked as Projektleiter Marketing Region Zürich from 2005 to 2009, focusing on marketing initiatives in the Zürich area. Following this role, he served as Stv. Leiter Marketing Region Zürich from 2010 to 2015, where he contributed to marketing strategies and team leadership. Since 2015, he has been working as a Marketing Business Manager, overseeing marketing operations and strategies in the Zürich region. His tenure at UBS spans over 18 years, reflecting his extensive experience in the financial services sector.

Education and Expertise

Ivan Tognini has a diverse educational background. He studied at Schweizerische Hotelfachschule Luzern, where he earned a Bachelor's degree in Führung/BWL im Hotel- und Restaurationsbereich from 1994 to 1999. He also pursued further studies at ZHAW School of Management and Law, achieving multiple Certificates of Advanced Studies in areas such as Customer-Centric Transformation, Business Modeling and Transformation, Digital Strategy and Value Creation, and Digital Technology and Innovation between 2020 and 2021. Additionally, he completed a MAS in Communication and Leadership at ZHAW Angewandte Linguistik from 2009 to 2011.

Background

Ivan Tognini has a strong foundation in marketing and management, supported by his academic achievements and professional experience. His career began in the hospitality sector, which provided him with insights into customer service and business operations. Over the years, he transitioned into marketing roles within UBS, where he has developed expertise in strategic marketing and team management. His interests include the intersection of technology and society, particularly how digital advancements can contribute to sustainable changes.

Achievements

Throughout his career, Ivan Tognini has demonstrated a commitment to the responsible use of technology to address global challenges. His advocacy for integrating digital advancements into marketing strategies reflects his belief in their potential to improve lives. He has also engaged in continuous professional development, earning several advanced certificates that enhance his understanding of customer-centric approaches and digital transformation in business.

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