Lidia Baca
About Lidia Baca
Lidia Baca serves as the Head of WM EMEA Planning & Analytics at UBS, a position she has held since 2019. She has a strong academic background in Accounting, Finance, and Banking, with degrees from the Warsaw School of Economics and Universität St. Gallen.
Current Role at UBS
Lidia Baca currently holds the position of Head WM EMEA Planning & Analytics at UBS. She has been in this role since 2019, contributing to strategic planning and analytics within the Wealth Management division for the EMEA region. Her responsibilities include overseeing planning processes and providing analytical insights to support decision-making in the organization.
Previous Experience at UBS
Lidia Baca has extensive experience at UBS, having worked in various roles since 2011. She started as an intern for six months in 2011, followed by a year as a Graduate Trainee from 2012 to 2013. After this, she served as a Business Analyst in Group Strategic Planning from 2013 to 2015. Subsequently, she worked as a Finance Business Partner in Global Wealth Management CFO from 2015 to 2019, before assuming her current role.
Education and Expertise
Lidia Baca earned her Bachelor of Arts (B.A.) in Accounting and Finance from the Warsaw School of Economics, where she studied from 2006 to 2009. She then pursued a Master of Arts (M.A.) in Banking and Finance at Universität St. Gallen-Hochschule für Wirtschafts-, Rechts- und Sozialwissenschaften, completing her studies from 2009 to 2012. Her educational background provides her with a strong foundation in finance and analytics.
Professional Background
Lidia Baca's professional background is centered around financial planning and analytics within the banking sector. Her career at UBS spans over a decade, during which she has developed expertise in wealth management, strategic planning, and financial analysis. Her roles have involved collaboration with various teams to enhance financial performance and strategic initiatives.