Jennifer Dale
About Jennifer Dale
Jennifer Dale serves as the Product Strategy Manager for Seed & Inoculant at United Farmers of Alberta Co-operative Limited, a position she has held since 2014. She has a background in agricultural marketing and education, having previously worked at Dow AgroSciences and Cargill, and studied at Olds College and John Abbott College.
Work at UFA
Jennifer Dale has served as the Product Strategy Manager for Seed & Inoculant at United Farmers of Alberta Co-operative Limited since 2014. In this role, she is responsible for developing and implementing product strategies that align with the company's objectives in the agricultural sector. Her tenure at UFA spans ten years, during which she has contributed to the growth and innovation of seed and inoculant products in Lethbridge.
Education and Expertise
Jennifer Dale studied at Olds College from 2009 to 2011, focusing on agricultural studies. Prior to that, she attended CEGEP - John Abbott College from 2007 to 2009, where she earned a degree in Social Sciences. This educational background provides her with a solid foundation in both agricultural practices and social sciences, enhancing her expertise in product strategy and market analysis.
Professional Background
Before her current role at UFA, Jennifer Dale worked as a Sales Representative at Dow AgroSciences from 2013 to 2014. She also gained experience as a Farm Marketing Representative at Cargill from 2011 to 2013. These positions allowed her to develop skills in sales, marketing, and customer relations within the agricultural industry, contributing to her current role in product strategy.
Career Progression
Jennifer Dale's career in the agricultural sector began after her education. She transitioned from her studies to a role at Cargill, where she worked for two years as a Farm Marketing Representative. Following this, she joined Dow AgroSciences for a year as a Sales Representative. In 2014, she took on her current position at UFA, where she has continued to advance her career in product strategy.