Trisha Kothari

CEO, Founder @ Unit21

About Trisha Kothari

Trisha Kothari is the co-founder and CEO who played a pivotal role in developing the Identity and Risk product at Affirm and contributed significantly as an early engineer.

Co-Founder and CEO

Trisha Kothari holds the position of Co-Founder and CEO. Her role encompasses strategic leadership and overseeing the overall operations and management of the company. As a co-founder, she has been instrumental in guiding the company's vision, goals, and growth trajectories. Her leadership skills and strategic decisions play a crucial role in driving the company's success and innovation in the industry.

Affirm Identity and Risk Product Leadership

Trisha Kothari led the Identity and Risk product at Affirm. Her responsibilities included developing and managing the product to address identity verification and risk management challenges. Through her leadership, the product aimed to enhance security while ensuring a streamlined user experience. Her expertise contributed to the product's capability in tackling fraud and other risk-related issues effectively.

Early Engineer at Affirm

As one of the early engineers at Affirm, Trisha Kothari was involved in building core infrastructure systems. Her technical contributions were fundamental in laying the groundwork for the company’s payment platform. Her role included developing scalable and reliable infrastructure solutions that supported the company’s growth and operational efficiency. Her early involvement provided her with a deep understanding of the company's technical and strategic foundations.

Podcast Participation

Trisha Kothari has been featured in podcasts such as 'Ridin With the FinTech Cowboys' and 'The War Room Podcast'. These podcasts provided her with platforms to share her insights and experiences in the fintech industry. Her participation helped in disseminating her knowledge and perspectives on industry trends, challenges, and innovations.

Industry Panels and Conferences

Trisha Kothari has participated in several industry panels and conferences. Notable appearances include 'The Rise of Fraud and Protecting Payments' at the MX Money Experience Summit, 'The Mastercard Identity Conference', and the 'AI and Security Standards: Maximizing Innovation while Minimizing Risk' panel at mWise. These engagements highlight her active role in discussing and addressing key issues in the fintech and security domains.

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