Shadi Akhavan

Marketing Director @ UnitedLex

About Shadi Akhavan

Shadi Akhavan is a Marketing Director with over 20 years of experience in managing acquisition and retention marketing initiatives, currently working at UnitedLex.

Current Role at UnitedLex

Shadi Akhavan serves as the Marketing Director at UnitedLex, a position he has held since 2022. In this role, he is responsible for overseeing marketing strategies and initiatives within the organization. His focus includes enhancing brand visibility and driving engagement through various marketing channels. His extensive experience in the field positions him to contribute effectively to UnitedLex's marketing objectives.

Previous Experience in Marketing

Prior to his current role, Shadi Akhavan accumulated significant experience in marketing across various organizations. He worked at Bloomberg Industry Group as a Marketing Manager from 2011 to 2022, where he managed marketing initiatives for over a decade. Additionally, he held the position of Director of Marketing at Access Intelligence for one year and served as a Senior Marketing Manager at Thompson Publishing Group for two years. His career also includes a five-year tenure at Congressional Quarterly as Direct Promotions Manager/Account Executive.

Education and Academic Background

Shadi Akhavan studied at the University of Maryland from 1995 to 2000, completing a five-year program. His education provided a foundation for his extensive career in marketing, equipping him with the skills necessary to navigate the complexities of the marketing landscape.

Expertise in Marketing Strategies

Shadi Akhavan possesses expertise in several key areas of marketing, including email marketing, project management, vendor management, and creative marketing. He has a strong track record of creating and implementing effective marketing and promotion strategies aimed at supporting circulation and event revenue growth. His approach emphasizes exceptional client service and follow-through, which has been a hallmark of his professional career.

Career Highlights and Skills

With over 20 years of experience in managing acquisition and retention marketing initiatives, Shadi Akhavan thrives in fast-paced, entrepreneurial environments. His diverse background in various marketing roles has equipped him with a comprehensive understanding of the industry. His skills in managing marketing projects and fostering client relationships have contributed to his success in previous positions.

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