Margaux Malyshev
About Margaux Malyshev
Margaux Malyshev is a Senior Digital Engagement Administrator at the University of Colorado, with a diverse background in digital marketing, project management, and brand development. She has held various roles in notable companies, including CaaStle, Wunderman Thompson, and The Boston Consulting Group, and possesses expertise in data analytics and operational excellence.
Current Role at University of Colorado
Margaux Malyshev serves as the Senior Digital Engagement Administrator at the University of Colorado. She has held this position since 2022, contributing to the university's digital marketing and engagement strategies. In this role, she focuses on enhancing the university's online presence and improving user experience through effective digital communication.
Previous Experience in Digital Marketing
Prior to her current role, Margaux Malyshev accumulated extensive experience in digital marketing across various organizations. She worked at CaaStle as a Marketing Operations Specialist and later as a CRM Project Manager. Additionally, she served as a Project Manager at Wunderman Thompson and as a Global Brand Program Manager at Sia Partners. Her roles involved utilizing data analytics to inform marketing strategies and improve engagement.
Educational Background
Margaux Malyshev earned her Bachelor of Arts degree in Organizational Communication with a minor in Environmental Sociology from Northeastern University, where she studied from 2009 to 2014. She also attended the American School of Paris, where she achieved the status of AP Scholar from 2005 to 2009. Her educational background provides a strong foundation for her career in digital marketing and communication.
Expertise in Digital Marketing and Brand Development
Margaux Malyshev specializes in various aspects of digital marketing, including storytelling, brand development, UX design, A/B testing, and content strategy. Her expertise is essential for creating effective marketing campaigns that resonate with target audiences. She combines problem-solving and relationship-building skills to address operational challenges and drive marketing success.
Diverse Work History
Margaux Malyshev has a diverse work history that spans multiple industries. She has held roles in modeling, sales, and marketing, including positions at Joe Fresh, Abercrombie & Fitch, and The Boston Consulting Group. Her varied experiences contribute to her comprehensive understanding of brand management and customer engagement.