Sandee Reed
About Sandee Reed
Sandee Reed is a Sessional Lecturer and Sales Manager with extensive experience in the media industry. She has worked at Rawlco Radio for 28 years and has taught at the University of Saskatchewan since 2008, specializing in sales strategies and communication.
Work at University of Saskatchewan
Sandee Reed has served as a Sessional Lecturer at the University of Saskatchewan since 2008. During this period, she has contributed to the academic community by sharing her expertise in marketing and communication strategies. Her teaching role includes developing course materials and engaging with students to enhance their understanding of sales and media concepts. Reed previously held a similar position from 2008 to 2010, further solidifying her connection to the university.
Education and Expertise
Sandee Reed studied at the University of Saskatchewan, where she earned a Bachelor of Commerce degree with a focus on Marketing and Management from 1979 to 1983. She furthered her education at Ryerson University, completing a Fellowship in the School of Radio and Television Arts in 1998 and again in 2008. In 2020, she completed the Digital & Social Media Program at the Edwards School of Business, enhancing her skills in digital marketing and social media strategies.
Career at Rawlco Radio
Reed has been with Rawlco Radio since 1996, where she currently holds the position of Vice President Sales for News Talk Radio Saskatchewan, a role she has occupied since 2013. In addition, she serves as Sales Manager for News Talk 650 CKOM and Rawlco Digital. Her responsibilities include developing and executing sales and communication strategies to enhance brand equity for clients, as well as overseeing all sales functions to achieve company objectives.
Sales and Communication Strategy Development
In her role at Rawlco Radio, Sandee Reed is responsible for developing and executing a comprehensive sales and communication strategy. This strategy is designed to enhance brand equity and awareness for clients. Reed also shares her knowledge of persuasion techniques with sales teams, students, and protégés, demonstrating her commitment to fostering growth and understanding in the field of sales and marketing.