Michael Craddock Ba (Hons) Dip Dig M
About Michael Craddock Ba (Hons) Dip Dig M
Michael Craddock is a Product Owner at UNRVLD with over a decade of experience in ecommerce and digital marketing roles.
Current Role at UNRVLD
Michael Craddock serves as a Product Owner at UNRVLD. In his current position, he is responsible for overseeing the development and management of various products. Michael leverages his extensive background in ecommerce and digital marketing to enhance product functionality and user experience.
Experience at Tata Steel in Europe
From 2018 to 2021, Michael Craddock held the role of Ecommerce Product Owner at Tata Steel in Europe. Over three years, he focused on optimizing the company's ecommerce strategies, contributing significantly to their online sales capabilities. His role involved the integration of digital solutions to streamline operations and improve customer engagement.
Previous Role at The West Brom
Between 2015 and 2018, Michael worked as an Ecommerce Specialist at The West Brom. During his tenure, he played a pivotal role in enhancing the company's digital marketing strategies. His responsibilities included managing online platforms, increasing digital engagement, and optimizing ecommerce functionalities.
Work at nectere
From 2012 to 2015, Michael Craddock was the Ecommerce/Digital Marketing Supervisor at nectere, the UK and Ireland's leading dealer services provider. Based in Birmingham, his role involved the supervision of ecommerce operations and digital marketing initiatives. He was instrumental in driving the company's online presence and improving digital sales.
Education and Credentials
Michael Craddock holds a Bachelor of Arts with Honours (BA Hons) and a Diploma in Digital Marketing (Dip DigM). His academic background, combined with his professional experience, has equipped him with a robust understanding of digital marketing and ecommerce. This combination of education and practical know-how underpins his role as a Product Owner.