Tobias Libeck

Tobias Libeck

General Manager Nordics @ Upgraded

About Tobias Libeck

Tobias Libeck serves as the General Manager for the Nordics at Upgraded Technologies, a position he has held since 2017. He has a diverse background in management and sales, having previously founded and led several companies and held key roles in various organizations.

Work at Upgraded Technologies

Tobias Libeck has served as the General Manager for the Nordics region at Upgraded Technologies since 2017. In this role, he oversees operations and strategic initiatives to enhance the company's presence in the Nordic market. His responsibilities include managing partner accounts and ensuring alignment across various teams to meet business objectives. Under his leadership, Upgraded Technologies has focused on developing strategic partnerships with major electronic retailers and financial institutions.

Previous Experience at TM Brandskydd

Before joining Upgraded Technologies, Tobias Libeck founded and served as the CEO of TM Brandskydd from 2008 to 2011 in Göteborg. During his tenure, he was responsible for establishing the company and driving its initial growth. His experience as a founder provided him with a strong foundation in business management and entrepreneurship.

Education and Expertise

Tobias Libeck's educational background includes a Bachelor's degree in Business Administration from IHM Business School, which he completed in 2022. He also studied Business Management at IHM Business School in 2015 and achieved a qualification in Business Finance in 2021. Additionally, he studied Statistics and Data Analysis at Högskolan i Gävle from 2020 to 2021. This diverse educational background equips him with a solid understanding of business principles and analytical skills.

Career Highlights and Achievements

Throughout his career, Tobias Libeck has managed partner accounts with annual sales exceeding €60 million. He has played a key role in overseeing P&L management and aligning resources across various teams. His strategic initiatives have led to the acquisition of over 80,000 customers and generated more than $150 million in sales. He has also developed partnerships with major brands such as Apple, Samsung, and Microsoft, demonstrating his capability in building significant business relationships.

Founding and Leadership Roles

In addition to his role at TM Brandskydd, Tobias Libeck co-founded Blacksnow, where he worked from 2014 to 2018. He also founded Deelo Media, serving as its leader from 2011 to 2012. His experience in these founding roles has contributed to his expertise in business development and strategic planning.

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