Nelson Kim

VP Of Demand Generation @ UpKeep

About Nelson Kim

Nelson Kim serves as the Vice President of Demand Generation at UpKeep, where he has worked since 2023. He has held various marketing leadership roles at companies such as Vise, Everbridge, and PatientPop, and has a background in finance and psychology.

Current Role at UpKeep

Nelson Kim serves as the Vice President of Demand Generation at UpKeep, a position he has held since 2023. His role is based in Los Angeles, California, and operates in a hybrid work environment. In this capacity, he is responsible for driving demand generation strategies that enhance the company's market presence and customer engagement.

Previous Experience in Demand Generation

Prior to his current role, Nelson Kim held several significant positions in demand generation. He was the Head of Growth at Vise from 2021 to 2022, where he focused on expanding the company's growth initiatives. He also served as the Director of Demand Generation at Everbridge for one year in 2010, and at Kareo from 2011 to 2015, where he contributed to the development of marketing strategies that supported business growth.

Marketing Leadership Roles

Nelson Kim has held various leadership roles in marketing throughout his career. He was the VP of Marketing at PatientPop Inc. from 2015 to 2017, where he led marketing efforts in Santa Monica, CA. Additionally, he served as the VP of Growth Marketing at UpLift from 2022 to 2023, and as the VP of Marketing at Criteria Corp from 2017 to 2021 in the Greater Los Angeles Area.

Educational Background

Nelson Kim studied at Baylor University, where he earned a Bachelor of Arts in Psychology from 1995 to 1999. He furthered his education at the SMU Cox School of Business, obtaining a Graduate Certificate in Finance & Accounting from 2001 to 2002. His educational background provides a strong foundation for his roles in marketing and demand generation.

Early Career Experience

Nelson Kim began his career as a Marketing Analyst at Flextronics from 2000 to 2003. He then transitioned to roles such as Channel Marketing Manager at Sanden International from 2004 to 2007, and North American Marketing Manager at EMC, Infra Corporation from 2007 to 2008. These early experiences contributed to his expertise in marketing and demand generation.

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