Lily Tran
About Lily Tran
Lily Tran is a Digital Optimization Analyst currently employed at URBN, with a background that includes roles at YouTube, Burlington Stores, and Temple University.
Current Role at URBN
Lily Tran currently serves as a Digital Optimization Analyst at URBN, which encompasses brands such as Urban Outfitters, Anthropologie Group, Free People, and Nuuly. She has held this position since 2022, contributing to the company's digital strategy and optimization efforts. Her role involves analyzing digital performance metrics to enhance user experience and drive online engagement.
Previous Experience at YouTube
From 2012 to 2016, Lily Tran worked at YouTube as a Partner and Content Creator. During her four-year tenure in Philadelphia, PA, she developed content strategies and engaged with audiences, gaining insights into digital media and content creation.
Experience at Burlington Stores, Inc.
Lily Tran held multiple roles at Burlington Stores, Inc. She began as an eCommerce Intern in 2016 for two months, followed by a position as an Ecommerce Analyst from 2017 to 2019 for two years. She later served as a Credit and Loyalty Analyst from 2019 to 2022 for three years. In these roles, she focused on enhancing online sales performance and customer loyalty initiatives.
Education at Temple University
Lily Tran earned her Bachelor's Degree from Temple University's Fox School of Business and Management, completing her studies from 2013 to 2017. Additionally, she participated as a Summer Orientation Leader (Owl Team Leader) in 2014 for five months, where she assisted in guiding new students during their transition to university life.
High School Education
Lily Tran completed her high school education at Hanover Public School District from 2009 to 2013. This foundational experience prepared her for her subsequent academic and professional pursuits.