Frank Rivera Cpa
About Frank Rivera Cpa
Frank Rivera is a Senior Manager of Sales Excellence at US Foods, where he has worked since 2016. He has a background in accounting and has held various roles in finance and sales support across multiple companies, including Masonite International and PriceWaterhouseCoopers LLP.
Work at US Foods
Frank Rivera has been employed at US Foods since 2016, where he has held various positions. Currently, he serves as Senior Manager – Sales Excellence, a role he has occupied since 2021. Prior to this, he worked as Area Finance Manager from 2016 to 2019 and as Director of Sales Support from 2019 to 2021. In these roles, he contributed to sales strategies and financial management, demonstrating a commitment to enhancing operational efficiency.
Education and Expertise
Frank Rivera earned a Bachelor of Science degree in Accounting from Binghamton University. His educational background provides a solid foundation for his career in finance and sales excellence. He has developed expertise in financial analysis, market strategy, and performance metrics, which he applies in his current role at US Foods.
Background
Before joining US Foods, Frank Rivera worked at Masonite International from 2014 to 2016, where he received multiple promotions. His earlier experience includes positions at PriceWaterhouseCoopers LLP as an Assurance Associate and Assurance Associate Intern, as well as roles at Interbrand and Hogarth Worldwide. This diverse background has equipped him with a broad understanding of finance and sales operations.
Achievements
Frank Rivera has made significant contributions to US Foods, including the development of the Odyssey report, which streamlines market health assessments. He improved market share performance in Detroit by 50 basis points in December 2021, the highest performance over three years. Additionally, he mentors vice-presidents of sales and merchandising, guiding them in strategy formulation to achieve results.
Projects and Initiatives
In his role, Frank Rivera has collaborated with the VP of Sales to create a second-half strategy for the Area President, utilizing internal metrics for performance analysis. He also established a post-exit deployment market tracking system to ensure the sustainability of market strategies. These initiatives reflect his focus on data-driven decision-making and strategic planning.