Lauria Locsmondy
About Lauria Locsmondy
Lauria Locsmondy is an Associate Creative Director specializing in copy at US Foods, with a diverse background in beauty, wellness, and communications. She has held significant roles at various organizations, including Walgreens and MAC Cosmetics, and advocates for inclusivity within corporate culture.
Current Role at US Foods
Lauria Locsmondy serves as the Associate Creative Director, Copy at US Foods since 2022. In this role, she oversees the creation of copy for various marketing programs, including initiatives for exclusive brands. She is responsible for the content of two magazines, Scoop Magazine and Food Fanatics Magazine. Additionally, Locsmondy mentors the creative writing team, ensuring that diverse copy needs are met across multiple channels. Her contributions support the overall marketing strategy of US Foods.
Previous Experience at Walgreens
Prior to her current position, Lauria Locsmondy worked at Walgreens as the Editorial Director for Beauty & Wellness from 2013 to 2022. During her nine years in this role, she focused on developing content strategies that enhanced the beauty and wellness offerings of the company. Her experience at Walgreens contributed significantly to her expertise in editorial direction within the retail sector.
Academic Background
Lauria Locsmondy studied at The University of Iowa, where she earned a Bachelor of Arts degree in Journalism and Mass Communications. She furthered her education at the School of the Art Institute of Chicago, obtaining a Master of Fine Arts in Writing. This academic background has equipped her with the skills necessary for her roles in creative direction and copywriting.
Career in Beauty and Wellness
Locsmondy has extensive experience in the beauty and wellness industry. She has worked as a Key Makeup Artist for MAC Cosmetics, Walgreens Boots Alliance, and as a freelancer from 1998 to 2020. Additionally, she currently holds the position of Beauty & Wellness Director at The Midst, where she leads content initiatives focused on women in their forties. Her work emphasizes community engagement and event-driven conversations.
Teaching and Mentorship Experience
Lauria Locsmondy has a history of teaching and mentorship. She served as an Adjunct Professor at the International Academy of Design from 2005 to 2013, where she taught courses in Advertising, Marketing, Journalism, and Public Relations. Her commitment to mentorship continues at US Foods, where she supports the creative writing team in meeting diverse copy needs.