Rafael Lara
About Rafael Lara
Rafael Lara is a Territory Manager with extensive experience in sales and marketing within the food industry. He has held positions at Sysco Los Angeles and US Foods, and currently works as a Hispanic Segment Sales Consultant at BakeMark.
Work at BakeMark
Rafael Lara has been employed at BakeMark since 2020, serving as a Hispanic Segment Sales Consultant. In this role, he focuses on sales strategies tailored to the Hispanic market, leveraging his experience and insights to enhance customer engagement and drive sales growth. His tenure at BakeMark has allowed him to build strong relationships within the industry and contribute to the company's outreach efforts.
Previous Experience at US Foods
Prior to his current role, Rafael Lara worked at US Foods as a Territory Manager from 2014 to 2017. During his time there, he managed sales operations within a designated territory, focusing on customer relationships and market development. His responsibilities included identifying growth opportunities and implementing strategies to meet sales targets.
Experience at Sysco Los Angeles
Rafael Lara served as a Hispanic Marketing Associate at Sysco Los Angeles from 2017 to 2020. In this position, he was responsible for developing marketing strategies aimed at the Hispanic community. His work involved analyzing market trends and customer needs to create effective promotional campaigns that resonated with the target audience.
Education at University of Phoenix
Rafael Lara attended the University of Phoenix from 2013 to 2015, where he pursued his studies for two years. This educational background provided him with foundational knowledge and skills that have supported his career in sales and marketing within the food service industry.