Carly Roye
About Carly Roye
Carly Roye is a Senior Content Editor at uShip, where she has worked since 2019. She has extensive experience in content management and editorial strategy, having previously held positions at Getty Images, Sprinklr, and Elle Magazine.
Current Role at uShip
Carly Roye serves as the Senior Content Editor at uShip, a position she has held since 2019. In this role, she has developed a comprehensive editorial strategy that significantly increased site traffic. Her responsibilities include overseeing content creation and ensuring that it aligns with the company's objectives. Roye specializes in video optimization techniques, which enhance content reach and engagement. She operates from the Austin, Texas Area, contributing to uShip's mission of providing a reliable shipping platform.
Previous Experience at Getty Images
Carly Roye worked at Getty Images in two capacities. From 2016 to 2017, she was the Consumer Programming Manager, where she focused on content strategies aimed at consumer engagement. Following this role, she served as the Homepage Editor for FOTO from 2017 to 2019. During her tenure, she contributed to the visual storytelling aspect of the platform, enhancing the user experience through curated content.
Background in Content Management
Roye has a diverse background in content management, having worked at various organizations. She was a Content Manager at Sprinklr from 2014 to 2015, where she managed content strategies across social media platforms. Additionally, she served as a Social Media Manager at Codeword from 2015 to 2016, implementing successful engagement strategies that boosted audience growth. Her early career included roles as an Editorial Intern at Elle Magazine and an Advertising Intern at Interview Magazine.
Education and Expertise
Carly Roye earned her Bachelor of Arts in Literary Studies and Writing (Journalism/Non-Fiction) from The New School, completing her studies from 2007 to 2011. Her education provided a strong foundation for her career in content creation and management. Roye has developed expertise in live coverage, effectively managing real-time content updates and audience interaction. She also possesses advanced design skills in Final Cut Pro and Photoshop, which she utilizes to enhance digital content presentation.
Achievements in Editorial Strategy
Throughout her career, Carly Roye has achieved notable success in editorial strategy development. At uShip, she implemented a comprehensive strategy that led to a significant increase in site traffic. Her focus on video optimization techniques has further improved content reach and engagement. Additionally, her experience in managing social media engagement strategies has contributed to effective brand management and audience growth across various platforms.