Anne Irene Leino
About Anne Irene Leino
Anne Irene Leino is a Digital Marketing Manager specializing in Weather and Environment at Vaisala in Vantaa, Finland, where she has worked since 2020. She has extensive experience in digital marketing, having previously held roles in communications and marketing at various organizations, including Paroc Group and Vaisala.
Work at Vaisala
Anne Irene Leino has been serving as the Digital Marketing Manager for Weather and Environment at Vaisala since 2020. In this role, she is responsible for executing and managing digital marketing campaigns across various platforms, including email, social media, and display advertising. Leino collaborates with marketing managers to strategize content and timing for marketing campaigns. She also monitors and analyzes campaign performance to optimize marketing strategies. Prior to her current position, she worked as a Digital Marketing Specialist at Vaisala from 2016 to 2018.
Education and Expertise
Leino has a diverse educational background. She studied at Tampereen yliopisto, where she achieved a Master’s degree in Russian Language Translation from 1997 to 2005. She also attended Palmenia, completing a course in Communication in 2013. Additionally, she studied Russian Language and Literature at Saint Petersburg State University for one month in 1995. In 2014, she completed a course at Markkinointi-instituutti, focusing on writing skills. Her expertise includes executing digital marketing campaigns and creating tailored campaign emails and landing pages.
Background
Before joining Vaisala, Anne Irene Leino worked at Paroc Group in various roles from 2002 to 2015. Her positions included Export Sales, Sales and Marketing, and Communications. This extensive experience in sales and marketing provided her with a solid foundation in the industry. Leino's career has been characterized by her ability to manage marketing strategies and collaborate effectively with teams to fulfill campaign requests.
Achievements
Throughout her career, Anne Irene Leino has demonstrated strong skills in digital marketing and campaign management. She has successfully executed and managed various marketing campaigns, optimizing strategies based on performance analysis. Her ability to create effective marketing content and collaborate with teams has contributed to her success in her roles at Vaisala and Paroc Group.