Maria Tuuli
About Maria Tuuli
Maria Tuuli serves as the Head of Energy Marketing at Vaisala, where she has worked since 2024. With extensive experience in marketing across various sectors, she has held significant roles in companies such as Basware and Nokia, focusing on enhancing customer experience and leading initiatives in renewable energy.
Work at Vaisala
Maria Tuuli has been serving as the Head of Energy Marketing at Vaisala since 2024. In this role, she leads marketing initiatives focused on renewable energy sectors, including solar, wind, and maritime. Prior to her current position, she worked as the Head of Transportation Marketing at Vaisala from 2020 to 2023. Additionally, she held the position of Head of Marketing for the APAC region, specifically in Meteorology and Roads, for seven months in 2023. Throughout her tenure at Vaisala, she has been involved in enhancing the customer experience.
Previous Experience in Marketing
Before joining Vaisala, Maria Tuuli worked at Basware as the Director of Digital Marketing and Marketing Communications from 2013 to 2018. She also held various positions at Nokia, including Senior Marketing Manager for Nokia.com Global Operations in 2012, Head of Nokia.com Operations from 2012 to 2013, and Marketing Manager/Web Marketing Manager from 2008 to 2012. Additionally, she served as the Head of Marketing at Greenstep Oy from 2018 to 2020.
Education and Expertise
Maria Tuuli holds a Master of Science (M.Sc.) degree in Information Systems Science, Business Technology, Marketing, and Information & Service Management from Aalto University, where she studied from 2002 to 2007. She also earned a Bachelor of Business Administration (BBA) in International Business, Communications, and EU Business from Haaga-Helia University of Applied Sciences between 2000 and 2002. Furthermore, she completed a Leadership course at Hanken & SSE Executive Education from 2022 to 2023.
Leadership and Marketing Skills
Maria Tuuli has developed strong leadership and marketing skills throughout her career. Her experience encompasses various aspects of digital marketing, customer experience enhancement, and strategic marketing initiatives. She has demonstrated her ability to lead marketing teams and drive initiatives in diverse sectors, particularly in renewable energy and transportation.