Melanie Rodgers
About Melanie Rodgers
Melanie Rodgers is a Sales Enablement Manager with extensive experience in sales training and program management. She has worked at Validity Inc. since 2018 and has held various roles in the sales training field, contributing to digital transformation in healthcare.
Work at Validity
Melanie Rodgers has served as the Sales Enablement Manager at Validity Inc. since 2018. In this role, she focuses on enhancing sales processes and training initiatives within the organization. Her responsibilities include program evaluation and management, emphasizing agile project management methodologies. Melanie's work contributes to the overall effectiveness of the sales team, ensuring they are equipped with the necessary tools and knowledge to succeed.
Previous Experience in Sales Training
Prior to her role at Validity, Melanie Rodgers held several positions in sales training and enablement. She worked at WellCare Health Plans as a Senior Sales Training Consultant from 2014 to 2018. Before that, she was a Sales Training Principal at Greenway Health for eight months in 2013 to 2014. Additionally, she spent nine years at Sage in various roles related to sales training, business development, and product consulting from 2002 to 2011.
Education and Expertise
Melanie Rodgers studied at Valencia College, where she gained foundational knowledge that supports her career in sales enablement. She possesses expertise in medical office workflow and clinical automation, which informs her approach to training and development in healthcare-related sales. Melanie also utilizes the Situational Leadership Model in her leadership development programs, enhancing the skills of sales teams.
Professional Affiliations
Melanie is an active member of the Sales Enablement Collective, where she has been a Pro Member since 2022. She also participates in the American Marketing Association (AMA) Paperless Practice Group, contributing to discussions focused on digital transformation in healthcare. These affiliations allow her to stay updated on industry trends and best practices in sales enablement.
Facilitation of Sales Workshops
In her professional capacity, Melanie Rodgers facilitates Miller Heiman Strategic and Conceptual Selling workshops. These workshops are designed to enhance the strategic selling skills of participants, equipping them with techniques to navigate complex sales environments effectively. Her facilitation work supports the development of sales professionals in various sectors.