Karen Allen (Dickerson)
About Karen Allen (Dickerson)
Karen Allen is a Cloud Marketing Manager at Veeam Software, specializing in North American marketing alliances. With extensive experience in marketing roles across various companies, she has developed expertise in event management, digital marketing, and brand strategy.
Work at Veeam Software
Currently, Karen Allen serves as the Cloud Marketing Manager for North America Marketing Alliances at Veeam Software. She has held this position since 2020, contributing to the company's marketing strategies and initiatives. Her role involves managing marketing alliances and enhancing Veeam's presence in the cloud sector.
Previous Experience in Marketing
Before joining Veeam Software, Karen Allen held various marketing roles in different organizations. She worked as a Senior Marketing Manager at Apptricity Corporation from 2017 to 2018. Prior to that, she served as Channel Marketing Manager at Oki Data Americas, Inc. from 2018 to 2020. Her experience also includes positions at Methode Electronics and SiriusXM, where she focused on marketing communications.
Education and Expertise
Karen Allen earned a Bachelor of Arts in Journalism with a focus on Advertising and Public Relations from The University of Texas at El Paso. She possesses a Google Digital Marketing Certificate, indicating her proficiency in digital marketing strategies. Her expertise includes managing events and tradeshows, developing go-to-market strategies, and brand management within the tech and infrastructure sectors.
Industry Involvement
Karen Allen is actively involved in industry evangelism through organizations such as AFCOM and IAMCP. Her participation in these organizations reflects her commitment to advancing knowledge and networking within the marketing and technology sectors.
Skills and Tools Proficiency
Karen Allen is skilled in using various marketing software tools, including Microsoft CRM, Salesforce, and HubSpot. Her technical proficiency supports her ability to execute marketing strategies effectively and manage customer relationships.