Rayleen Barndt
About Rayleen Barndt
Rayleen Barndt is an ABM Systems Manager at Veeam Software, where she oversees the global strategy for ABM MarTech platforms. She has extensive experience in marketing roles across various companies, including MRP and Marriott Hotels, and holds a Bachelor's Degree in Communication and Media Studies from Ursinus College.
Work at Veeam Software
Rayleen Barndt currently serves as the ABM Systems Manager at Veeam Software, a position she has held since 2023. In this role, she manages the global strategy for ABM MarTech platforms and is responsible for the global execution of account-based marketing strategies. Prior to this, she worked as an ABM Program Manager at Veeam Software from 2021 to 2023, where she consulted with marketers to construct, execute, and measure programs using 6sense.
Previous Experience in Marketing
Before joining Veeam Software, Rayleen Barndt held several positions at MRP. She worked as a Marketing Coordinator in 2016 for 10 months, followed by roles as Marketing Program Lead from 2016 to 2017 for 9 months, and as Marketing Program Manager from 2017 to 2019 for 2 years. Additionally, she served as Sr. Manager, Strategic Customer Growth from 2019 to 2021 for 2 years. Earlier in her career, she also worked as an Account Executive at MRP for 6 months in 2015.
Education and Expertise
Rayleen Barndt studied Communication and Media Studies at Ursinus College, where she earned her Bachelor's Degree from 2011 to 2015. During her studies, she also participated in a study abroad program with CAPA London in 2013. Her educational background supports her expertise in account-based marketing and technology, which she applies in her current role at Veeam Software.
Early Career and Roles
Rayleen Barndt began her career as a Tour Guide at Ursinus College, a position she held from 2011 to 2015 for 4 years. She also briefly worked at Marriott Hotels in 2013 as Assistant of Sales and Events for 4 months in Kensington, London. These early roles contributed to her foundational skills in customer engagement and event management.