Samantha Nowak
About Samantha Nowak
Samantha Nowak is a Database Marketing Manager currently employed at Veeam Software and serves as the VP of Communications at Young Women's Alliance in Austin, Texas. She has a diverse background in marketing and communications, with previous roles at Oracle and MarTecha, and holds a Bachelor of Arts in Communications Public Relations from the University of Dayton.
Work at Veeam Software
Samantha Nowak has been serving as the Database Marketing Manager at Veeam Software since 2022. In this role, she focuses on leveraging data-driven marketing strategies to enhance customer engagement and optimize marketing operations. Her responsibilities include utilizing advanced marketing automation tools and analytics platforms to drive effective marketing campaigns.
Current Role at Young Women's Alliance
Since 2023, Samantha Nowak has held the position of VP of Communications at Young Women's Alliance in Austin, Texas. In this capacity, she is responsible for promoting brand awareness and managing event promotions through the Communications Committee. Her leadership role involves strategic communication efforts to support the organization's mission.
Previous Experience at Oracle
Samantha Nowak has extensive experience at Oracle, where she worked in various roles from 2015 to 2022. Her positions included Marketing Lead for the Oracle Women's Leadership - Austin Hub, Marketing Operations Analyst, and Transformational Accounts Analyst. During her tenure, she contributed to marketing operations and customer experience design, utilizing tools such as Oracle Unity and Oracle CXD.
Education and Expertise
Samantha Nowak earned her Bachelor of Arts in Communications Public Relations from the University of Dayton, where she studied from 2011 to 2015. She possesses advanced skills in data analytics platforms, including Oracle Analytics Cloud and Tableau, and has expertise in marketing automation tools such as Eloqua, Marketo, and Hubspot.
Professional Development and Fellowships
In 2024, Samantha Nowak served as a Notley Fellow, a program designed to support social innovation and entrepreneurship. This experience reflects her commitment to professional development and her involvement in initiatives that promote social change.