Denean Groff, MBA
About Denean Groff, MBA
Denean Groff, MBA, is a Marketing Manager at Verint, where she has worked since 2022. She has extensive experience in marketing and account management, having held various positions at notable companies including Fiserv, Bank of America, and Chase.
Current Role at Verint
Denean Groff currently serves as the Marketing Manager at Verint, a position she has held since 2022. In this role, she is responsible for overseeing marketing strategies and initiatives that align with the company's objectives. Her experience in marketing management contributes to the development and execution of campaigns aimed at enhancing brand visibility and customer engagement.
Previous Experience in Marketing and Advertising
Denean Groff has a diverse background in marketing and advertising, having held various positions in notable companies. She worked as a Campaign Manager at Chase from 2016 to 2017, and as a Consumer Marketing Manager at Fiserv from 2017 to 2021. Additionally, she served as an Account Executive at Bank of America for ten years, where she was involved in in-house advertising. Her roles have equipped her with a comprehensive understanding of marketing dynamics across different sectors.
Educational Background
Denean Groff earned her Bachelor of Arts in Communication and Media Studies from Pennsylvania State University-Penn State Beaver, completing her studies from 1995 to 1999. She furthered her education by obtaining a Master of Business Administration (MBA) from Eastern University, where she studied from 2002 to 2004. This educational foundation has provided her with critical skills in communication and business management.
Early Career Development
Denean Groff began her career in the marketing and advertising field with various roles that laid the groundwork for her professional development. She worked as an Assistant Account Executive/Account Coordinator at Dudnyk from 1999 to 2001, and later as a Project Manager at Gillespie Advertising from 2002 to 2003. Her early experiences included a summer internship at Macy Advertising Inc in 1998 and a position as an Inside Sales Representative at LNP Media Group in 1999.
Career Progression
Throughout her career, Denean Groff has progressively taken on more responsible roles in marketing and account management. After her initial positions, she transitioned to work as an Account Executive at Garfield Group and later at Coldwell Banker United, Realtors. Her career continued to evolve as she took on significant roles at Bank of America and Chase, ultimately leading to her current position at Verint.