Harry Rollason
About Harry Rollason
Harry Rollason serves as the Senior Director of Content Marketing at Verint, where he has worked since 2022. He has over 10 years of experience in marketing roles across various companies, including Useful Social Media and Conversocial, and holds a degree in Business Management from the University of Liverpool.
Current Role at Verint
Harry Rollason serves as the Senior Director of Content Marketing at Verint, a position he has held since 2022. In this role, he focuses on developing and executing content strategies that align with the company's marketing objectives. His responsibilities include overseeing content creation, distribution, and demand generation efforts to enhance brand visibility and engagement.
Previous Experience at Verint
Prior to his current role, Harry Rollason worked at Verint as the Senior Director of Marketing from 2021 to 2022. His tenure at Verint provided him with insights into the company's operations and marketing strategies. This followed his role as Marketing Director at Conversocial, a Verint Company, where he contributed to marketing initiatives from 2018 to 2021.
Career Background in Marketing
Harry Rollason has over 10 years of experience in marketing, spanning both startup and enterprise environments. He began his career as a Marketing Analyst at Useful Social Media from 2010 to 2013 in London. His diverse roles have equipped him with skills in implementing multi-channel sales-enabled campaigns and developing effective marketing strategies.
Education and Professional Development
Harry Rollason studied Business Management at the University of Liverpool from 2008 to 2010. He is also pursuing further education at the Chartered Institute of Marketing (CIM), focusing on Marketing Strategy in Practice since 2019. This combination of formal education and ongoing professional development supports his expertise in marketing.
Expertise in Content Marketing
Harry Rollason possesses in-depth knowledge in various aspects of content marketing, including content creation, content strategy, content distribution, and demand generation. His expertise enables him to effectively drive marketing campaigns that resonate with target audiences and support business growth.