Iain Daws
About Iain Daws
Iain Daws is the Director of Content Marketing at Verint, where he has worked since 2018. He is known for his analytical approach and ability to communicate complex concepts clearly, drawing on extensive experience in various leadership roles across multiple organizations.
Current Role at Verint
Iain Daws serves as the Director of Content Marketing at Verint, a position he has held since 2018. In this role, he focuses on creating and implementing content strategies that enhance the company's marketing efforts. His responsibilities include overseeing content development and ensuring that messaging aligns with the company's objectives. Daws has contributed to the growth of Verint's brand presence through effective communication and marketing initiatives.
Previous Experience in Marketing and Management
Before joining Verint, Iain Daws held several key positions in various organizations. He worked at Bull UK Ltd as Services Manager from 1995 to 1999, where he managed service delivery and client relationships. He also served as Business Development Director at Anite Public Sector from 2000 to 2004, focusing on business growth strategies. His tenure at MapInfo Corporation included roles as Strategic Market Manager for the Public Sector from 2004 to 2006 and Global Strategic Industry Manager for the Public Sector for nine months in 2006.
Leadership and Strategic Skills
Iain Daws specializes in leadership and management of complex bids, sales campaigns, and multi-disciplinary teams. He is known for facilitating creative problem-solving and strategic business planning workshops. His analytical approach allows him to articulate complex concepts clearly, making him effective in distilling key requirements and messages. This skill set has enabled him to establish rapport with colleagues and customers, fostering positive outcomes in various situations.
Educational Background
Iain Daws studied at Southampton Solent University from 1975 to 1978, where he focused on Social Rented Housing Management. He achieved the Chartered Institute of Housing Professional Qualification during his studies. This educational background laid the foundation for his career in management and marketing, equipping him with essential skills for his professional roles.
Entrepreneurial Experience
Iain Daws was the Managing Director at Callisto Design Ltd from 2008 to 2011. In this role, he oversaw the company's operations and strategic direction. His experience in managing a business contributed to his understanding of market dynamics and customer needs, further enhancing his capabilities in content marketing and business development.