Ifat Inna Lahat
About Ifat Inna Lahat
Ifat Inna Lahat is a Senior Specialist in Digital and Paid Advertising at Verint, where she has worked since 2024. She has extensive experience in digital marketing, having held various roles in the field, and possesses a strong educational background in communications, diplomacy, and graphic design.
Work at Verint
Ifat Inna Lahat currently holds the position of Senior Specialist in Digital and Paid Advertising at Verint, a role she has been in since 2024. Prior to this, she worked as a PPC Specialist at Verint for two years, starting in 2022. In her current role, she utilizes her extensive knowledge in digital advertising to enhance the company's marketing strategies.
Previous Experience in Digital Marketing
Before joining Verint, Ifat Inna Lahat worked at Designer2Buyer (D2B) as a Digital Marketing Manager and Co-founder from 2019 to 2022. She also served as a Social Media PPC & Marketing Manager at Reichman New Media from 2016 to 2018. Additionally, she was the Deputy Marketing Manager at Fahn Kanne Grant Thornton Israel from 2011 to 2016. These roles contributed to her comprehensive skill set in digital marketing.
Education and Expertise
Ifat Inna Lahat has a diverse educational background. She studied Communications, Sociology, and Anthropology at Tel Aviv University, earning a B.A. from 2005 to 2008. She pursued M.A. Diplomacy studies at Tel Aviv University from 2011 to 2012. Additionally, she has studied Copywriting at The Open University of Israel and completed courses in PPC and Social Media Optimization at New-Media College. Her education complements her expertise in digital advertising, email marketing, automation, and events management.
Background
Ifat Inna Lahat has a strong foundation in mathematics and computer science, having studied at Handasaim High School - Tel-Aviv University Secondary School from 1998 to 2002. This background has contributed to her analytical skills in digital marketing. She has also gained practical experience in various roles, starting her career as a Clerk at the Ministry of Foreign Affairs of Israel from 2008 to 2010.
Skills in Digital Advertising
Ifat Inna Lahat possesses a broad knowledge of email marketing, which enhances her capabilities in digital advertising. Her proactive and creative approach to problem-solving is a significant asset in her roles. She has developed expertise in automation and events management, further complementing her skills in digital and paid advertising.