Jeffrey Lewis
About Jeffrey Lewis
Jeffrey Lewis serves as the Vice President of Marketing at Verint, where he has worked since 2019. He has extensive experience in strategic marketing roles across various companies, including GE Digital and Hewlett-Packard, and specializes in behavioral marketing and product positioning.
Current Role at Verint
Jeffrey Lewis serves as the Vice President of Marketing at Verint, a position he has held since 2019. In this role, he is responsible for overseeing marketing strategies and initiatives that promote the company's products and services. His work focuses on aligning marketing efforts with business objectives to enhance brand visibility and client engagement. Verint is known for its advanced analytics and security solutions, and Lewis's expertise contributes to the company's strategic marketing direction.
Previous Experience at GE Digital
Prior to his current role, Jeffrey Lewis worked at GE Digital as the Senior Director of Predix Secure Product Marketing from 2016 to 2018. During his tenure, he focused on marketing strategies for the Predix platform, which is designed for industrial IoT applications. His experience at GE Digital allowed him to deepen his understanding of secure product marketing within the technology sector.
Background in Marketing at Hewlett-Packard
Jeffrey Lewis has extensive experience in marketing roles at Hewlett-Packard. He served as Senior Global Marketing Manager for Enterprise Security Services from 2012 to 2013 and as Senior Marketing Program Manager from 2009 to 2012. Additionally, he held the position of Marketing Program Manager - World Wide from 2006 to 2009. His time at Hewlett-Packard equipped him with skills in global marketing strategies and program management, particularly in the technology and security sectors.
Education and Expertise
Jeffrey Lewis earned a Bachelor of Science degree from McNeese State University, where he studied Psychology and Statistics from 1989 to 1994. His educational background supports his specialization in behavioral marketing, where he creates marketing programs that resonate with decision-makers' personalities and buying behaviors. This expertise is crucial for developing effective marketing strategies in the business-to-business sector.
Professional Achievements and Skills
Jeffrey Lewis is recognized for his strategic thinking and ability to understand complex product and service interdependencies. He has a proven track record in strategic positioning and product launches, particularly in the business-to-business marketing sector. His efforts have raised awareness of service capabilities through various media and client engagements, enhancing client outcomes through better positioning of related capabilities.