Katie Sieck
About Katie Sieck
Katie Sieck serves as the Senior Director of Marketing at Verint, where she has worked since 2010. With over 20 years of experience in the software industry, she specializes in marketing strategies, demand generation, and lead generation campaigns.
Current Role at Verint
Katie Sieck serves as the Senior Director of Marketing at Verint, a position she has held since 2019. In this role, she is responsible for overseeing marketing strategies that drive demand generation and enhance the sales pipeline. She has been with Verint since 2010, initially starting as Director of Marketing. Her extensive experience in the software industry contributes to her effectiveness in managing marketing initiatives that target both direct buyers and partners.
Previous Experience in Marketing
Katie Sieck has a diverse background in marketing, having worked in various roles prior to her tenure at Verint. She was a Senior Marketing Specialist at Manugistics for one year from 2005 to 2006. Following that, she served as Marketing Manager for North America at Lagan Technologies from 2005 to 2010. Additionally, she worked as Marketing Manager at BenefitPoint from 2000 to 2005. These roles have equipped her with a comprehensive understanding of marketing strategies and campaign management.
Education and Expertise
Katie Sieck earned her Bachelor of Arts degree in Art History from the University of California, Los Angeles (UCLA), completing her studies from 1996 to 2000. Her educational background complements her over 20 years of experience in the software industry, where she specializes in demand generation, field marketing, and lead generation campaigns. This combination of education and professional experience positions her as a knowledgeable leader in marketing.
Achievements and Recognition
Katie Sieck has received recognition for her contributions to the marketing field, including winning the Verint President's Club award for the fiscal year 2023. This accolade highlights her effectiveness in driving successful marketing initiatives within the organization and underscores her commitment to achieving business objectives.