Mary Boozel
About Mary Boozel
Mary Boozel is a Senior Manager of Marketing Operations at Verint, where she has worked since 2013, specializing in troubleshooting marketing operations initiatives in Eloqua. She has a background in network administration and marketing programs, with experience in enhancing marketing technology and data management.
Work at Verint
Mary Boozel has been employed at Verint since 2013, serving as the Senior Manager of Marketing Operations. In this role, she is responsible for troubleshooting issues related to marketing operations initiatives within the Eloqua platform. Her expertise includes leading the creation and delivery of email marketing programs, which encompasses landing page and form support, segmentation, and training for internal users. Additionally, she supports the integration and testing of new technologies to enhance the marketing technology stack.
Previous Experience
Prior to her current position at Verint, Mary Boozel worked at Vovici as the Manager of Marketing Programs from 2007 to 2013. In this role, she managed various marketing initiatives and contributed to the development of marketing strategies. Before her tenure at Vovici, she served as a Network Administrator at Catholic Health Initiatives from 1998 to 2001 in the Boise, Idaho area, where she gained foundational experience in technology and operations.
Eloqua Expertise
Mary Boozel is recognized as a subject matter expert in Eloqua, providing guidance on email marketing and marketing automation platform capabilities. She monitors and processes data updates, email bounces, and subscription preferences to maintain data quality within the Eloqua database. Her knowledge in this area allows her to effectively support marketing operations and enhance the overall efficiency of marketing initiatives.
Education and Background
Mary Boozel completed her education at Pilot Rock High School. Her educational background laid the groundwork for her career in marketing operations and technology. Over the years, she has developed a strong skill set that includes troubleshooting, data management, and marketing program development.