Menno Schuurman
About Menno Schuurman
Menno Schuurman is a Senior Manager of Regional Marketing EMEA at Verint, where he focuses on enhancing customer engagement through strategic marketing initiatives. With a background in marketing management and extensive experience in various marketing roles, he aims to provide valuable insights to conference attendees and promote Verint solutions across multiple regions.
Current Role at Verint
Menno Schuurman serves as the Senior Manager for Regional Marketing EMEA at Verint, a position he has held since 2023. In this role, he focuses on enhancing customer engagement and operational efficiency through effective marketing strategies. His responsibilities include organizing Engage Customer Conferences across the Nordics, DACH, and Benelux regions, where he provides executives with insights on Verint solutions. He collaborates closely with sales teams to demonstrate the value of Verint's offerings.
Previous Experience at Verint
Menno Schuurman previously worked at Verint as the Marketing Manager for Northern Europe from 2014 to 2022. He also held the position of Manager for Regional Marketing EMEA from 2022 to 2023. During his tenure, he contributed to various marketing initiatives aimed at showcasing how Verint solutions address business challenges. His experience at Verint spans over eight years, during which he developed a deep understanding of the company's products and customer needs.
Professional Background
Menno Schuurman has a diverse professional background in marketing. Prior to his roles at Verint, he worked as a Marketing Manager at Deltek from 2010 to 2014, focusing on Central Europe. He also held marketing positions at MTTM, BBned, and Jonge Geesten in de Bouw. His experience encompasses various aspects of marketing, including event organization and strategic marketing management.
Education and Expertise
Menno Schuurman earned a Bachelor of Commerce (BCom) degree in Marketing and Commerciële economie with a specialization in marketing management from the Amsterdam University of Applied Sciences. He studied there from 2001 to 2005. His educational background provides a solid foundation for his marketing expertise, which he has applied throughout his career in various roles.
Marketing Strategies and Focus Areas
Menno Schuurman advocates for modern Social Media Marketing and Social Selling approaches to enhance customer engagement. He actively engages in discussions regarding the Digital Tipping Point in customer service, addressing the challenges posed by evolving customer expectations and technology. His focus is on providing conference attendees with a solid return on investment by demonstrating how peers have successfully solved business problems using Verint solutions.