Sakshi Goel Bansal
About Sakshi Goel Bansal
Sakshi Goel Bansal serves as the India Marketing Manager at Verint, where she has worked since 2019. She has a background in finance, holds an MBA, and has extensive experience in marketing, event organization, and client servicing across various companies in India.
Current Role at Verint
Sakshi Goel Bansal serves as the India Marketing Manager at Verint since 2019. In this role, she is responsible for conducting customer workshops and technical days, engaging with both customers and channel partners. She also contributes content for Verint's LinkedIn and Twitter accounts, enhancing the company's online presence. Her responsibilities include organizing corporate events in collaboration with established media houses and publications, as well as participating in key industry events to secure sponsorships and promotions.
Education and Expertise
Sakshi Goel Bansal holds an MBA in Finance from Western International University, where she studied from 2006 to 2009. She also completed her BCom (Pass) at Maitreyi College, Delhi University, from 2003 to 2006. Earlier, she studied Commerce at DAV Public School in Gurgaon, achieving her master's degree from 2001 to 2003. Additionally, she has authored a book on Finance and research, showcasing her expertise in the field.
Professional Background
Sakshi Goel Bansal has a diverse professional background in marketing and operations. She previously worked at Zee Entertainment Enterprise Ltd. as Senior Manager of Program Planning and Operations from 2013 to 2017. Prior to that, she was an Assistant Manager in Operations and Client Servicing at ESPN STAR Sports from 2007 to 2013. She also held the position of Director of Programming and Operations at DSport India for a brief period in 2017. Earlier in her career, she worked as a Student Business Associate at Modi Academic International Institute from 2006 to 2007.
Event Management and Marketing Initiatives
In her current role and previous positions, Sakshi Goel Bansal has organized various corporate events at the India level, collaborating with established media houses. She creates and manages webinars, focusing on audience acquisition and post-live activities. Her work involves extensive collaboration with external vendors, customers, and internal teams to drive marketing initiatives and enhance brand visibility.