Tovi Cohen
About Tovi Cohen
Tovi Cohen is a Marketing Events Manager specializing in global conferences and exhibitions at Verint, where she has worked since 2013. With over a decade of experience in international marketing and event management, she has a background in sociology from The Hebrew University.
Current Role in Marketing Events Management
Currently, Tovi Cohen serves as the Marketing Events Manager for Global Conferences & Exhibitions at Verint. In this role, she has been responsible for overseeing the planning and execution of large-scale events since 2013. Her responsibilities include managing sales kickoff events and ensuring that these events align with the company's global marketing strategies. Tovi's expertise lies in transforming event concepts into fully executed conferences and exhibitions, contributing to Verint's marketing objectives.
Previous Experience at Verint
Tovi Cohen worked at Verint from 2008 to 2013 as the Administration & Events Manager. During her five-year tenure, she gained valuable experience in event management and administration, which laid the foundation for her current role. This experience at Verint helped her develop skills in coordinating various aspects of event planning and execution.
Background in Human Resources
Before her time at Verint, Tovi Cohen worked as an HR Coordinator at Dexcel Pharma from 2004 to 2006. This two-year role provided her with insights into human resources management, which complements her current focus on event management by enhancing her organizational and communication skills.
Educational Background in Sociology
Tovi Cohen earned her Bachelor's degree in Sociology from The Hebrew University, where she studied from 1997 to 2000. This educational background has contributed to her understanding of social dynamics, which can be beneficial in managing diverse audiences at global conferences and exhibitions.
Expertise in International Marketing and Events
With over a decade of experience in managing international marketing and MarCom activities, Tovi Cohen specializes in organizing trade shows and global events. Her extensive background in this field allows her to effectively execute marketing strategies through well-coordinated events, ensuring successful engagement with target audiences.