Barbara Kovacs

Sr. Business Development Representative @ Veritone

About Barbara Kovacs

Barbara Kovacs is a Senior Business Development Representative with extensive experience in sales and business development across various companies, including Daxtra Technologies and Veritone. She holds a Bachelor of Science degree from Purdue University and specializes in aligning software solutions with business needs in multiple industries.

Current Role at Veritone

Barbara Kovacs serves as a Senior Business Development Representative at Veritone, a position she has held since 2023. In this role, she focuses on driving business growth and developing strategic relationships with clients. Her responsibilities include improving sales cycles and creating value propositions tailored to client needs. Working remotely, she utilizes her extensive experience in business development to contribute to Veritone's objectives.

Previous Experience in Business Development

Prior to her current role, Barbara Kovacs held various positions in business development across multiple organizations. She worked at PandoLogic as a Senior Sales Development Representative from 2020 to 2023. She also served as a Senior Key Accounts Director at SimplyHired for six months in 2016 and as a National Enterprise Account Executive in the Staffing Vertical from 2013 to 2015. Her experience includes significant roles at Aprimo, where she worked as a Manager and Senior Sales Executive.

Education and Expertise

Barbara Kovacs earned a Bachelor of Science (B.S.) degree from Purdue University, where she studied Advertising, Public Relations, Marketing, and Finance. Her educational background supports her expertise in sales and marketing automation, account-based marketing, and AI-driven tools. She is skilled in creating tailored marketing strategies and has a strong focus on helping startups achieve product adoption and improve conversion rates.

Skills and Specializations

Barbara Kovacs possesses a range of skills that enhance her effectiveness in business development. She is proficient in using tools such as Salesforce, Gong, Slack, LinkedIn Navigator, and various applicant tracking systems. Her specialization includes aligning enterprise-wide software solutions with business needs, particularly in the Hi-Tech, Financial Services, and Healthcare industries. Additionally, she is skilled in mentoring and conflict resolution.

Career Timeline

Barbara Kovacs has built a diverse career in business development and sales. She began her career at CDK Global as an Account Executive from 2004 to 2006. She then transitioned to various roles, including Sales Director for an online recruitment startup in 2011, and Senior Enterprise Staffing Account Executive at Jobs2Careers from 2016 to 2017. Her career reflects a consistent focus on business development and sales strategy across multiple sectors.

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