Janice Xu
About Janice Xu
Janice Xu is an E Commerce Commercial Manager at Vestiaire Collective, specializing in campaign and onsite e-merchandising. She holds a Master's degree in Marketing from HEC Paris and has a diverse background in marketing and e-commerce across various companies.
Work at Vestiaire Collective
Janice Xu serves as the E-Commerce Commercial Manager at Vestiaire Collective, a role she has held since 2020. In this position, she focuses on enhancing e-commerce performance through the development and implementation of commercial planning strategies. She specializes in campaign and onsite e-merchandising, which contributes to improved customer engagement and sales conversion rates. Additionally, she manages CRM systems to optimize customer relationship management and retention strategies.
Education and Expertise
Janice Xu holds a Bachelor's degree in Applied Foreign Languages from Université Nice Sophia Antipolis, where she studied French, English, Chinese, and German from 2015 to 2018. She furthered her education with a Bachelor's degree in Economics and Management from Université Panthéon Assas (Paris II) from 2016 to 2019. Janice completed her Master's degree in Marketing at HEC Paris in 2020. Her educational background equips her with a diverse skill set applicable to her roles in e-commerce and marketing.
Professional Background
Janice Xu has a diverse professional background in marketing and e-commerce. She began her career as a Sales Associate at Parfums Christian Dior in Nice, France, from 2016 to 2017. She then worked as a Marketing & E-commerce Intern at Moët Hennessy Diageo China for one month in 2018, followed by a five-month Consulting Internship at Bain & Company in Shanghai. In 2020, she served as an E-Commerce Project Developer at Etam for two months in the Paris Area. Prior to her current role, she worked at the China Europe International Business School (CEIBS) as a Marketing & International Media Assistant for two months in Shanghai.
Internships and Early Career Experience
Janice Xu gained valuable experience through various internships early in her career. In 2018, she worked as a Marketing & E-commerce Intern at Moët Hennessy Diageo China for one month and as a Consulting Intern at Bain & Company for five months, both in Shanghai. Additionally, she served as a Marketing & International Media Assistant at the China Europe International Business School (CEIBS) for two months in 2017. These roles provided her with insights into marketing strategies and e-commerce operations.