Lauren Picciano
About Lauren Picciano
Lauren Picciano serves as the Head of Global Communications at Vestiaire Collective, a position she has held since 2023. With extensive experience in public relations, she has worked with several notable companies, including Saks and La Perla.
Work at Vestiaire Collective
Lauren Picciano has been serving as the Head of Global Communications at Vestiaire Collective since 2023. In this role, she is responsible for overseeing the company's global communication strategies from the New York office. Her focus includes enhancing brand visibility and managing communication initiatives that align with the company's objectives.
Current Role at Saks
In addition to her position at Vestiaire Collective, Lauren Picciano has been the Head of Public Relations, Celebrity and Influence at Saks since 2018. She operates out of the New York City Metropolitan Area and is involved in managing public relations strategies, particularly those related to celebrity endorsements and influencer partnerships.
Education and Expertise
Lauren Picciano holds a Bachelor of Arts degree in Psychology from Denison University. Her academic background supports her expertise in influencer and celebrity relations, where she enhances brand visibility through strategic partnerships. She demonstrates strong capabilities in strategic campaign planning and execution.
Professional Background
Lauren Picciano has a diverse professional background in public relations and marketing. She has held various positions, including Director of PR & Marketing at La Perla and Director of Public Relations at Hearst Magazines. Her early career included roles at Adidas Group and Bergdorf Goodman, where she developed her skills in PR, social media, and special events.
Achievements in Communications
Throughout her career, Lauren Picciano has a history of launching first-to-market programs, showcasing her innovative thinking in the communications field. Her contributions to strategic campaign planning have led to successful communication initiatives across various brands.