Samina Virk
About Samina Virk
Samina Virk serves as the North America CEO of Vestiaire Collective, a position she has held since 2023. With extensive experience in e-commerce and brand development, she has previously held leadership roles at Threads Styling Ltd., Target, and eBay.
Work at Vestiaire Collective
Samina Virk currently serves as the North America CEO at Vestiaire Collective, a position she has held since 2023. In this role, she oversees operations and strategic initiatives for the North American market from the company's New York office. Her leadership is focused on enhancing the brand's presence and driving growth within the region.
Previous Roles and Experience
Prior to her current role, Samina Virk worked at Threads Styling Ltd. as the Global Chief Marketing Officer from 2019 to 2022. She also held the position of President for the US Market at Threads Styling Ltd. for nine months in 2020. Earlier in her career, she served as the Head of Designer Collaborations at Target from 2007 to 2011 and as the Fashion Vertical Lead at eBay from 2011 to 2013. Her diverse experience spans both startups and established corporations.
Education and Expertise
Samina Virk earned her Bachelor of Business Administration (BBA) in Marketing/Marketing Management from the University of Michigan-Dearborn, completing her studies from 1993 to 1997. She furthered her education at London Business School, where she obtained her MBA from 2005 to 2007. Her academic background supports her extensive expertise in digital commerce strategies, including marketplaces and social commerce.
Achievements in E-commerce
Samina Virk has a notable track record in e-commerce, particularly in the fashion and luxury sectors. She has led strategies for innovative digital commerce models and has significant experience in brand growth. Her roles have included ownership of profit and loss (P&L) responsibilities, demonstrating her capability in building brands within the e-commerce landscape.
Consulting and Advisory Roles
In addition to her executive roles, Samina Virk served as an Executive Consultant and Advisor at WE ARE THE BOARD from 2022 to 2023. She has also been a member of The WIE Suite since 2022, where she engages with other professionals to share insights and strategies related to her field.