Vincent Muller
About Vincent Muller
Vincent Muller is a Performance Marketing Specialist Junior at Vestiaire Collective, where he has worked since 2021. He has a diverse background in marketing and communication, with previous roles in various organizations and a strong academic foundation in media and digital communication.
Work at Vestiaire Collective
Vincent Muller has been employed at Vestiaire Collective as a Performance Marketing Specialist Junior since 2021. In this role, he has developed and implemented text-based advertising strategies, including A/B testing and audience targeting. He also conducts competitive analysis and oversees SEA and CRM projects to enhance marketing performance. His responsibilities include creating business reports that analyze KPIs, budgets, ROI, and overall performance metrics. Prior to his current position, he worked as a Performance Marketing Intern at Vestiaire Collective for six months in 2021.
Education and Expertise
Vincent Muller has a solid educational background in communication and media studies. He studied at CELSA - Ecole des hautes études en sciences de l'information et de la communication, where he earned a Master's degree in Médias et Numérique from 2019 to 2021. He also completed a Licence in Communication et Médias at the same institution from 2018 to 2019. Earlier, he obtained a DUT in Information-Communication with a focus on Publicité from IUT Robert SCHUMAN from 2016 to 2018. His foundational education includes a Baccalauréat Scientifique from Lycée Jean Rostand and a Brevet des Collèges from Collège Jean de la Fontaine.
Previous Work Experience
Vincent Muller has held various positions prior to his current role at Vestiaire Collective. He worked as an Assistant chargé de communication et attaché d'administration at the Festival Européen du Film Fantastique de Strasbourg for two months in 2018. He served as Président at Enactus Celsa from 2018 to 2019. Additionally, he was involved with the Ministère de l’Economie et des Finances, de l’Action et des Comptes publics as a Chargé de mission digitale for four months in 2019. His experience also includes roles at L'Oréal as an Assistant de communication, marketing & influence internationale luxe in 2020 and at YOGO FROZEN as Responsable branding & marketing from 2017 to 2018.
Skills and Specializations
Vincent Muller specializes in performance marketing and copywriting. He has a strong focus on optimizing textual initiatives and developing roadmap strategies for marketing campaigns. His expertise includes crafting copywriting briefs and reviewing copy for Google Ads campaigns. He is skilled in conducting competitive analysis and managing SEA and CRM projects to improve marketing performance. His analytical skills enable him to create detailed business reports that assess key performance indicators, budgets, and return on investment.