Cassandra Egan
About Cassandra Egan
Cassandra Egan is an Email Marketing Manager at VettaFi, where she has worked since 2022. She has held various roles at VettaFi, including Director of ETF Education and Virtual Events Strategist, and she holds a Bachelor of Arts in Public Relations and Photography from the University of La Verne.
Current Role as Email Marketing Manager
Cassandra Egan currently holds the position of Email Marketing Manager at VettaFi, a role she has occupied since 2022. In this capacity, she is responsible for developing and executing email marketing strategies aimed at enhancing customer engagement and driving conversions. Her work involves analyzing campaign performance and optimizing content to align with the company's marketing objectives.
Previous Experience at VettaFi
Cassandra Egan has extensive experience at VettaFi, where she worked in various roles from 2016 to 2022. She served as the Director of ETF Education from 2016 to 2019, focusing on educational initiatives related to exchange-traded funds. Following this, she transitioned to the role of Virtual Events Strategist from 2019 to 2022, where she managed virtual events to promote the company's offerings and engage with clients.
Early Career at University of La Verne
Before joining VettaFi, Cassandra Egan worked as a Communications Assistant at the University of La Verne from 2013 to 2014. In this role, she contributed to the Office of Civic and Community Engagement, assisting in various communication efforts and community outreach initiatives.
Education in Public Relations and Photography
Cassandra Egan earned her Bachelor of Arts (BA) degree in Public Relations and Photography from the University of La Verne. She attended the university from 2010 to 2014, where she developed foundational skills in communication and visual storytelling that have informed her professional career.