Ayushi Maskara
About Ayushi Maskara
Ayushi Maskara is a Marketing Insights Analyst with expertise in analyzing customer behavior and evaluating marketing campaign performance. She holds a Master's Degree in Economics and has worked at notable companies including Nielsen and Crown Resorts before her current position at VGW in Perth, Australia.
Current Role at VGW
Ayushi Maskara serves as a Marketing Insights Analyst at VGW, a position she has held since 2019. In this role, she specializes in analyzing customer behavior to inform and enhance marketing strategies. She collaborates with various business units to implement diverse promotional strategies, ensuring that marketing campaigns are effectively aligned with customer insights.
Previous Experience at Nielsen
Prior to her current role, Ayushi worked as an Analyst at Nielsen from 2015 to 2016 in the New Delhi Area, India. During her time at Nielsen, she focused on evaluating the performance of marketing campaigns, gaining valuable experience in data analysis and market research.
Experience at Crown Resorts
Ayushi Maskara was employed as a Marketing Analyst at Crown Resorts from 2017 to 2019 in Perth, Australia. In this capacity, she contributed to the development and execution of marketing strategies, further enhancing her expertise in the marketing field.
Education and Expertise
Ayushi holds a Master’s Degree in Economics from Gokhale Institute of Politics and Economics, where she studied from 2013 to 2015. She also earned a Bachelor’s Degree in Economics from Indraprastha College For Women, completing her studies from 2009 to 2012. Her educational background provides a strong foundation for her work in marketing analysis and strategy.