Gavin Cunningham
About Gavin Cunningham
Gavin Cunningham serves as the Head of Acquisition Marketing at VGW, where he has worked since 2020. He has extensive experience in marketing roles at Groupon, including positions as Head of Marketing APAC and Marketing Director for Global Operations & Trading.
Current Role at VGW
Gavin Cunningham serves as the Head of Acquisition Marketing at VGW, a position he has held since 2020. In this role, he focuses on developing and implementing marketing strategies aimed at acquiring new customers. His work involves engaging with various stakeholders within the organization to ensure effective execution of marketing initiatives.
Previous Experience at Groupon
Gavin Cunningham has extensive experience at Groupon, where he held multiple positions from 2013 to 2020. He started as Marketing Manager for OurDeal and progressed to Head of Marketing for ANZ. He later became the Head of Marketing APAC and ultimately served as Marketing Director for Global Operations & Trading. His roles involved overseeing marketing strategies across different regions and managing teams to drive growth.
Educational Background
Gavin Cunningham studied at the University of New England, where he earned a Bachelor of Arts in Music Business from 2001 to 2003. He later attended the University of Technology Sydney, completing a Master's degree in Business Marketing from 2009 to 2010. He also completed his Higher School Certificate (HSC) at Barker College from 1996 to 2000.
Skills and Expertise
Gavin Cunningham has demonstrated expertise in optimizing marketing strategies, particularly through well-considered governance structures. He thrives in complex matrix organizations, effectively engaging with individuals at all levels, from junior campaign managers to the CEO. His experience includes rolling out new initiatives and products across both push and paid marketing channels.
Career at Cellarmasters
Before his tenure at Groupon, Gavin Cunningham worked at Cellarmasters as a Campaign Manager from 2012 to 2013. In this role, he was responsible for managing marketing campaigns and contributing to the overall marketing strategy of the company.