Michelle Andrei M.
About Michelle Andrei M.
Michelle Andrei M. is a Social Media Marketing Specialist with a background in digital marketing and content creation. She has held various roles in the industry, including positions in social media management, email marketing, and quality assurance.
Current Role at VGW
Michelle Andrei M. serves as a Social Media Marketing Specialist at VGW, a position she has held since 2021. In this role, she manages escalations related to responsible gaming issues, event inquiries, and promotions. She engages with highly active players on various social media channels, utilizing her expertise in social listening and tracking customer sentiments. Her responsibilities include developing strategies to enhance player engagement and promoting responsible gaming practices.
Previous Experience in Digital Marketing
Prior to her current role, Michelle worked at Branding Milk™ in multiple capacities, including Social Media Manager, Brand Strategist, and Lead Copywriter from 2020 to 2021. She also served as a Digital Marketing Content Specialist at Ignite Travel Group from 2018 to 2020. Her diverse experience in digital marketing has equipped her with skills in content creation, brand strategy, and social media management.
Background in Quality Assurance and Content Writing
Michelle's career began with a focus on quality assurance and content writing. She worked as a Senior Quality Assurance Analyst at VXI Global Holdings from 2011 to 2013. Later, she transitioned to The People Shift, where she held several roles, including Content Writer, Email Marketing Specialist, and Client Relations Associate from 2020 to 2021. This varied background has provided her with a strong foundation in both technical and creative aspects of marketing.
Education and Qualifications
Michelle studied Communication Arts at Miriam College, where she earned her Bachelor of Arts degree. This educational background has contributed to her proficiency in communication and marketing strategies, which she applies in her professional roles. Her academic experience complements her practical knowledge gained through various positions in the marketing field.
Interests and Personal Pursuits
In addition to her professional career, Michelle has a passion for aerial arts. She practices at a pole and aerial studio, balancing her interests in digital marketing with her dedication to physical fitness and artistic expression. This pursuit reflects her commitment to maintaining a well-rounded lifestyle.