Cassie Bastien
About Cassie Bastien
Cassie Bastien is a Senior SEO Specialist at VI Marketing and Branding, with expertise in behavior change industry marketing and e-commerce strategies. She holds an Associate's degree in Healthcare Administration from Oklahoma State University-Oklahoma City and is pursuing a Bachelor's degree at the University of Central Oklahoma.
Work at VI Marketing and Branding
Cassie Bastien has been employed at VI Marketing and Branding since 2020, serving as a Senior SEO Specialist. In this role, she focuses on optimizing search engine performance and enhancing online visibility for clients. Her contributions are integral to the company's digital marketing efforts, particularly in the areas of e-commerce and behavior change industry marketing.
Education and Expertise
Cassie Bastien studied at Oklahoma State University-Oklahoma City, where she earned an Associate of Science in Healthcare Administration from 2013 to 2016. She is currently pursuing a Bachelor's degree at the University of Central Oklahoma, which she began in 2018. Her educational background supports her expertise in behavior change industry marketing and e-commerce marketing strategies.
Background
Cassie Bastien has a diverse background in both B2B and B2C marketing sectors. This experience provides her with a comprehensive understanding of different market dynamics and consumer behavior, which she applies in her current role in digital marketing. Her skills also extend to user experience (UX) design, enhancing the effectiveness of digital marketing strategies.
Skills in Digital Marketing
Cassie possesses skills in user experience (UX) design, which play a crucial role in her approach to digital marketing strategies. This expertise allows her to create more effective online experiences for users, contributing to improved engagement and conversion rates. Her knowledge in e-commerce marketing further complements her skill set, enabling her to develop targeted strategies that drive sales.