Antonia Mc Taggart
About Antonia Mc Taggart
Antonia McTaggart is the Director of Business Development EMEA at VidMob, where she focuses on creating and delivering platform partnership programs. She has extensive experience in business development and client solutions, having previously held roles at Facebook and Javelin Dublin.
Current Role at VidMob
Antonia Mc Taggart serves as the Director of Business Development EMEA at VidMob, a position she has held since 2022. In this role, she is responsible for the creation and delivery of platform partnership programs across the EMEA region. Her focus is on driving business development initiatives that align with VidMob's strategic goals.
Previous Experience at Facebook
Antonia Mc Taggart worked at Facebook in various roles from 2016 to 2022. She started as a Client Solutions Manager and later transitioned to the role of Client Partner for Fashion E-commerce. Her final position at Facebook was Senior Client Partner for EMEA Gaming Console & XP, where she spent three years leading initiatives in the gaming sector.
Career Background in Advertising and Media
Antonia has a diverse background in advertising and media. She began her career at Friends First as Sales and CRM Team Lead and later worked at MEC Ireland as a Senior Account Executive. She also held the position of Senior Account Manager at Starcom MediaVest Group from 2012 to 2014, where she managed client accounts and developed advertising strategies.
Educational Qualifications
Antonia Mc Taggart holds a Master’s degree in Cultural Policy and Arts Management from University College Dublin, which she completed in 2011. Additionally, she studied Media Production and Management at BCFE, achieving a 2:1 degree from 1999 to 2003. Her education has equipped her with skills relevant to her roles in business development and client management.
Board Memberships and Community Involvement
Antonia has been actively involved in community and industry organizations. She served as a Board Member for Dress for Success Dublin from 2016 to 2018 and held a board position at Youth Theatre Ireland. Additionally, she was a Board Member of IAPI from 2014 to 2015, contributing to initiatives that support the advertising industry in Ireland.