Michael Johnson

Senior Account Executive @ VidMob

About Michael Johnson

Michael Johnson is a Senior Account Executive at VidMob, with extensive experience in account management and sales within the sports industry. He has previously held positions at Sports Business Journal and UNCW Competitive Sports, contributing to revenue growth and client relations.

Current Role at VidMob

Michael Johnson serves as a Senior Account Executive at VidMob, a position he has held since 2022. In this role, he focuses on driving revenue growth and managing client relationships. His experience in the sports and media industry contributes to his effectiveness in understanding client needs and delivering tailored solutions.

Previous Experience at Sports Business Journal

Prior to his current role, Michael Johnson worked at Sports Business Journal in various capacities. He served as an Account Executive from 2014 to 2017 and again from 2017 to 2020. During his tenure, he developed prospecting strategies and managed circulation revenue for subscription products, including SBJ weekly and SBJ Atlas. His work involved collaboration with major leagues, teams, agencies, and brands globally.

Background in Competitive Sports

Michael Johnson began his career in the sports industry at UNCW Competitive Sports, where he worked as a Supervisor from 2012 to 2013. He also held the position of Student Staff Program Assistant during the same period. These roles provided him with foundational experience in sports management and operations.

Educational Qualifications

Michael Johnson earned a Bachelor of Science degree in Business Administration from the University of North Carolina at Wilmington. His studies spanned from 2009 to 2013, equipping him with essential knowledge and skills applicable to his career in account management and sales within the sports industry.

Sales Experience and Skills

Throughout his career, Michael Johnson has developed significant sales expertise. He worked as an Inside Sales Representative at Sports Business Journal for 10 months in 2013-2014. His roles have consistently involved revenue generation and client management, showcasing his ability to meet and exceed sales targets.

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