Adam Flack
About Adam Flack
Adam Flack serves as the Regional Marketing Director for Ovg360 and has held the position since 2015. He also directs marketing at the Iowa Events Center, where he has worked since 2005, focusing on data-driven strategies and team management.
Work at OVG360
Adam Flack has served as the Regional Marketing Director at OVG360 since 2015, contributing to the organization for a total of 9 years in Des Moines, IA. In this role, he oversees marketing strategies that are informed by data-driven decisions, focusing on areas such as food and beverage, ticketing, and corporate partnerships. His responsibilities include identifying and sharing new opportunities for business growth through innovative marketing tactics. Flack also ensures that company resources are effectively utilized to meet operating goals within the Midwest Region.
Work at Iowa Events Center
In addition to his role at OVG360, Adam Flack has been the Director of Marketing at the Iowa Events Center since 2005, amassing 19 years of experience in this position in Des Moines, IA. His work involves overseeing comprehensive marketing initiatives and strategies that enhance the visibility and success of events hosted at the center. Flack plays a pivotal role in the recruitment, hiring, and onboarding of Regional Marketing Directors across the Midwest Region, further emphasizing his leadership within the organization.
Education and Expertise
Adam Flack studied at Iowa State University, where he earned a Bachelor of Science degree in Sports Management from 1999 to 2003. His educational background provides a solid foundation for his career in marketing within the sports and events industry. Flack's expertise encompasses various aspects of marketing, including strategic planning, team management, and data analysis, which he applies to his roles at OVG360 and the Iowa Events Center.
Previous Experience
Before joining OVG360 and the Iowa Events Center, Adam Flack worked at Allied Insurance as a Personal Lines Customer Service Representative from 2003 to 2005. This experience contributed to his customer service skills and understanding of client needs, which are essential in his current marketing roles. His transition from insurance to sports marketing reflects his diverse professional background and adaptability in various sectors.
Team Management and Leadership
In his current positions, Adam Flack coaches and manages a team of District Marketing Directors. He establishes clear goals for the team and monitors their progress to ensure alignment with the company's objectives. His leadership style emphasizes effective communication and collaboration, fostering a productive environment that drives marketing success across the Midwest Region.